What the campaigns actually taught us.
55 issues from inside the agency: what we spent, what converted, what broke, and the numbers behind it. Free, and no theory.
Every issue.
Each one opens on our publication. Subscribe once and the next lands in your inbox.
2026
31 issuesGreat Salespeople Remove Friction, Here's How
Discover what separates great salespeople from average ones—a real estate lesson that transforms how you approach customer interactions.
Read the issue →my 3 AI income streams
Master the 3 AI income streams most founders ignore. Build wealth without employeer, discover how one entrepreneur compounds profit across different timelines.
Read the issue →How to hire commission only sales reps
Master commission-only hiring: the exact process experienced founders use to recruit top sales reps. Learn the critical step most miss.
Read the issue →[2 Min Read] How to manufacture leads that actually want you
Read the issue →[Inbound leads] This feels like cheating
This new ad style is crushing it
Read the issue →You don't have a lead problem
You don't have a lead problem, you're losing the ones you already paid for. Learn the 3 free systems top sales teams use.
Read the issue →Three Bottlenecks, Three Machines: Your Growth Unlocked
Three bottlenecks holding back your pipeline—and the machines that fix them. Learn how top agencies scale fast.
Read the issue →From Zero to God Mode: The 3-Step Ladder Most Miss
From zero to god mode: master the 3-step ladder most founders miss. Learn the critical offer lever that changes everything.
Read the issue →Sold Out
Should have more capacity next week
Read the issue →Inbound Scales, Outbound Pays: The Growth Model
Inbound scales, outbound pays. Learn why successful founders use both strategies to extract maximum value and accelerate growth.
Read the issue →AI Chief of Staff: Your Unfair Advantage
Your AI chief of staff sends daily briefings on cash, deals & problems (most founders miss this)
Read the issue →Growing Without Profit: The Founder's Blind Spot
Growing but going broke? Discover why most founders miss this critical metric—and how to fix it before it's too late.
Read the issue →I spent $1M+ on people. Here's what AI just made obsolete.
AI just made your expensive team obsolete—here's what's changed and why most founders don't see it yet
Read the issue →AI Visibility Check: See Where You Stand Against Competitors
Meet Sierra: Your AI visibility check. See where you rank in AI answers vs competitors and claim your shelf space before your competitors do.
Read the issue →We Spent $1M on People—Here's What We Learned
We spent over $1M on people—here's why AI just crossed the line
Read the issue →This Feels Like Cheating: We Built an AI Brain for Business
We built an AI brain that runs your business better than you do—here's what most founders don't understand yet.
Read the issue →Offense vs Defense: Why You're Only Winning Half the Game
Stop playing half the game. Master offense AND defense to stop losing deals and build the unstoppable sales machine most founders are missing.
Read the issue →i'm going to be a dad
and it rearranged how I think about everything
Read the issue →Cheap Leads Aren't a Marketing Problem—They're a Mirror
Your cheap leads aren't a marketing problem—they're a filtering problem. Learn how high-margin services attract pre-sold prospects instead of price-shoppers.
Read the issue →The Moment It Clicked: Why Impressive Loses to Capable
You've been building it backwards. Discover the one insight that changes how founders think about AI and customer success.
Read the issue →Warm Leads Die in Silence: 3 Funnel Hacks
Stop losing deals in your middle funnel. Discover 3 proven hacks to convert warm leads before they go silent.
Read the issue →Your Network Can't Scale You – The Stranger-to-Buyer Stack
Your network has a ceiling. Here's why strangers are what scale your revenue beyond six figures—and how to convert them.
Read the issue →The AI Visibility Ladder: 4 Layers Most CEOs Miss
the 4 layers of ai seo: most CEOs miss the first rung. Learn how to climb the AI visibility ladder before your competitors dominate ChatGPT search results.
Read the issue →the system behind $2M/day deal flow
the 3 unfair advantages we build into every winning ad
Read the issue →they fired the whole sales team. then they called us.
They fired their entire sales team for drying up leads. See how we reversed it with targeted verticals and insider creative strategies.
Read the issue →referral
hot leads with intent
Read the issue →stop interrupting your buyers
can
Read the issue →your customer just changed
(while you were watching ai)
Read the issue →the triple-layer ad effect
(most founders only see the first layer)
Read the issue →Same niche. Same leads. Opposite outcomes.
Why your competitor's $40K ad never had a chance
Read the issue →An Unfair Advantage
Its really important you understand whats going on
Read the issue →
2025
24 issues3 Lessons after over 1000 AI AD Videos in September
Pushing the limits of AI ADs
Read the issue →Another 75% Reduction in Lead Cost with AI Case Study
[2 Min Read] Some Quick Tips to copy our success
Read the issue →7 Case Studies, Couple Thousand Leads
All INBOUND & ALL CALLED within 10 seconds with our AI Agent
Read the issue →Lessons We Learned from Generating Hot Leads with AI Ads
Read the issue →AI Powered Inbound Leads
We've cracked the code
Read the issue →AI that generated more leads INBOUND than humans OUTBOUND
Crazy that it cost less to generate leads inbound with AI than humans outbound
Read the issue →Business Hacks with AI
One trend + One prompt
Read the issue →Why Ads + AI beats cold calling 52 to 1
3 minute read that can push your business forward
Read the issue →2 Low Cost Ways to Use AI Today
Easy and simple but high leverage
Read the issue →Our AI Agent Numbers for May
Behind the curtain plus our plans for June
Read the issue →Major Upgrades to our AI
Buying Signals, Dashboards, & New Systems
Read the issue →How to evaluate an AI Agent
Its all about the Data
Read the issue →Can we use our AI assets to build a fully automated company?
Is it possible to build a billion dollar company only with ai?
Read the issue →Our AI Numbers for April
TLDR: 1,968 total calls made & 62 qualified appointments
Read the issue →Bold Moves with AI
Here is a breakdown on how we are scaling
Read the issue →50 Booked Calls in less than 3 weeks for less than $50 in usage
The moment my jaw hit the floor
Read the issue →5 Things we learned with our AI Agent
1 minute read
Read the issue →AI Ads + AI Sales Agents = ?
Putting our money where our mouth is
Read the issue →How we got a 20x Return on Ad Spend
We launched our AI Agent to Scale Ads
Read the issue →[3 Min Read] The best leads to feed your AI Agent...
This is insider information
Read the issue →Our Top 5 Favorite AI tools
We don't get paid to share these
Read the issue →[2 min read] Steal Our Secret AI Agents
My business partner will be upset I did this....
Read the issue →207 Calls Booked in 15 days with an AI agent... How?
General AI is a shiny object, don't fall into the trap
Read the issue →Why 95% of businesses will fail to use AI
Welcome to Secret Agents
Read the issue →
