10,000+ appointments booked for our clients across 43+ industries.
Secret Agents.co
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AI marketing firm filling calendars for high-performing sales teams.

50,000+ Leads Generated  |  10,000+ Appointments Booked  |  43+ Industries Served

Apply to Work With Us See Our Work
Desmond Dixon, Co-Founder
Desmond DixonCo-Founder
Brad Hammond, Co-Founder
Brad HammondCo-Founder

Why We Built Secret Agents

Most of what passes for marketing today is noise, recycled creative, vanity metrics, and agencies that bill for activity instead of outcomes. Secret Agents exists to fix that. We built our own lead engine first, then productised it: AI video ads, AI voice agents, and authority content, wired into one system that attracts, qualifies, and converts. If you already know how to close but your calendar has gaps, you're in the right place.

Desmond & BradCo-Founders, Secret Agents

Where Closers Go
to Stay Busy

Secret Agents is the private AI marketing firm for operators who can already close, and want a pipeline that never runs dry.

Inbound Appointments

AI video ads and performance campaigns that isolate the exact buyers who are ready now.

Learn more →

Unlimited AI Staff

AI employees that answer, qualify, and follow up around the clock, so no opportunity ever cools off waiting on a callback.

Learn more →

AI Makeover Workshop

A working session that maps where AI belongs in your business, what to install first, and what it should pay back.

Coming soon

White Label

Agencies and partners resell our engine under their own brand. We run delivery, you keep the client.

Learn more →
50,000+
Leads Generated
10,000+
Appointments Booked
7,000+
Ads Created
43+
Industries Served

The Numbers Don't Lie.

Leads generated
50,000+↑ all-time
Best cost per lead
$1.50↓ 95%
AI video ads shipped
7,000+↑ 28.4%
Industries served
43+↑ 25.6%
Appointments booked
10,000+↑ all-time
Channels live
9↑ 12.1%
Pipeline value
$1B+↑ all-time
Over a billion dollars in pipeline value

50,000+ Leads Generated

Across 43+ industries, using the exact same ad, voice, and content system we now install for partners.

Let’s scale appointments for your sales team

We work with high-performing sales teams that need more opportunities.

This week
Live calendar
Mon
9:15
Discovery call
30 min · Roofing
Mon
11:00
Strategy session
45 min · Med spa
Tue
8:30
Intro call
30 min · Solar
Tue
2:45
Product demo
45 min · Investment fund
Wed
10:00
Discovery call
30 min · HVAC
Wed
4:15
Follow-up
20 min · Legal
Thu
9:00
Strategy session
45 min · Dental
Thu
1:30
Intro call
30 min · Property mgmt
Fri
11:45
Product demo
45 min · Home services
Mon
9:15
Discovery call
30 min · Roofing
Mon
11:00
Strategy session
45 min · Med spa
Tue
8:30
Intro call
30 min · Solar
Tue
2:45
Product demo
45 min · Investment fund
Wed
10:00
Discovery call
30 min · HVAC
Wed
4:15
Follow-up
20 min · Legal
Thu
9:00
Strategy session
45 min · Dental
Thu
1:30
Intro call
30 min · Property mgmt
Fri
11:45
Product demo
45 min · Home services

10,000+ Appointments Booked

Meetings land on the calendar every week, booked by the same ad and voice system.

Before → after
43+ industries
Investment
Oil Investment Fund
Before
3 appts/wk
→
After
94 appts/wk
+3,030% · from 313 leads/wk
Software
Trucking Software
Before
9 appts/wk
→
After
34 appts/wk
+297% · from 115 leads/wk
Finance
Trucker Financing
Before
$100 / appt
→
After
$5 / appt
down 95% · 90 appts/wk
Software
Software for Contractors
Before
$1,500 / appt
→
After
$20 / appt
down 98.7% · 18 appts/wk
Healthcare
Addiction Recovery
Before
2–3 appts/wk
→
After
10 appts/wk
+320% · from 32 leads/wk
Insurance
Mortgage Protection
Before
Big lead seller
→
After
90 appts/wk
Their own pipeline, not rented
Construction
Floor Contractor
Before
PPC only
→
After
21 appts/wk
Entirely new channel
Services
Janitorial Partnerships
Before
0 appts
→
After
5 appts/day
38 / week
Investment
Angel Investment Group
Before
Not launched
→
After
39 appts/wk
New launch
Investment
Oil Investment Fund
Before
3 appts/wk
→
After
94 appts/wk
+3,030% · from 313 leads/wk
Software
Trucking Software
Before
9 appts/wk
→
After
34 appts/wk
+297% · from 115 leads/wk
Finance
Trucker Financing
Before
$100 / appt
→
After
$5 / appt
down 95% · 90 appts/wk
Software
Software for Contractors
Before
$1,500 / appt
→
After
$20 / appt
down 98.7% · 18 appts/wk
Healthcare
Addiction Recovery
Before
2–3 appts/wk
→
After
10 appts/wk
+320% · from 32 leads/wk
Insurance
Mortgage Protection
Before
Big lead seller
→
After
90 appts/wk
Their own pipeline, not rented
Construction
Floor Contractor
Before
PPC only
→
After
21 appts/wk
Entirely new channel
Services
Janitorial Partnerships
Before
0 appts
→
After
5 appts/day
38 / week
Investment
Angel Investment Group
Before
Not launched
→
After
39 appts/wk
New launch

Proven Across 43+ Industries

Same install, different niches — every lift measured on booked calls.

Apply to Work With Us
How we drive results

We don't just run ads.
We build systems.

Systems that attract, qualify, and convert. So your closers spend their day talking to people who are ready to buy.

01

Build trust through authority

We position your brand as the go-to expert in your space, strategic content, social proof, and credibility signals. So prospects trust you before they ever speak to your team.

02

Run performance ads to isolate target leads

No wasted spend. Data-driven campaigns find and attract the exact people ready to buy, filtering out the noise so every dollar works harder.

03

Deliver a frictionless lead experience

From first click to booked call, we remove every barrier. Fast follow-up, seamless scheduling, and a polished journey that makes saying "yes" easy.

The story behind the numbers

Every number up there started as a problem.

Six campaigns, what was actually broken, and what we changed. The videos are the real client work, not mock-ups.

Finance and Investment

Ten leads a week was not a business. It was a hobby.

An oil investment fund was running on referrals and a trickle of inbound. Ten leads a week, most of them cold, none of them qualified. We rebuilt the front end around narration-style video ads that told the investor story instead of listing fund mechanics, then put every new lead into instant follow-up. Same fund, same offer, same team. The only thing that changed was how the market found them.

Before10 leads/wk
→
After313 leads/wk
Up 3,030%
Financial Services

They were paying thirty dollars for a lead. Now they pay a dollar fifty.

Equipment financing is a bidding war, and this client was losing it on cost. Rather than outspend the incumbents we out-produced them: batches of hooks tested against each other until the winners emerged, then scaled hard. Cost per lead fell by 95 percent while volume climbed to roughly three hundred a week, which is the combination most operators are told they cannot have.

Before$30 / lead
→
After$1.50 / lead
Down 95%, 300 a week
Construction Technology

A four hundred and fifty dollar lead is a rounding error away from a dead company.

This contractor software company had a real product and an unsustainable acquisition cost. We threw out the feature-led creative and rebuilt it around the contractor's daily frustration, which is what actually stops the scroll. Cost per lead dropped 98.7 percent to six dollars, and the pipeline finally moved faster than the burn rate.

Before$450 / lead
→
After$6 / lead
Down 98.7%
Healthcare

In recovery, the gap between a form fill and a phone call is the whole thing.

Five to ten inquiries a week, and the ones that came in went cold before anyone called back. We paired provider-first creative with follow-up that fires in seconds rather than hours, because in this category the person filling in the form is in a window that closes fast. Volume more than tripled, but the follow-up speed is what made it convert.

Before5 to 10 leads/wk
→
After32 leads/wk
Up 320%
B2B Services

They started from zero. Not from slow. From nothing.

No inbound channel at all: every contract came from the owner working his network. We built the acquisition engine from a blank page, targeting facilities decision-makers with proof-led creative and routing every response straight to a booked conversation. Eighteen leads a day now arrive without anyone making a cold call.

Before0 leads
→
After18 leads/day
126 a week
Construction

PPC was the whole strategy, and the whole ceiling.

A flooring contractor entirely dependent on paid search was capped by search volume and competing on price with everyone else bidding the same terms. Video let them reach homeowners before the buying intent showed up in a search box, which opened a channel that did not exist for them. Sixty-nine leads a week from a source they were not in twelve months ago.

BeforePPC only
→
After69 leads/wk
New channel
See all case studies
Hear from our clients

Don't take our word.
Take theirs.

Real clients, on camera, describing what changed after we took over the pipeline.

Business Brokerage
Jim P.
"10/10 to 7 meetings booked in a week. I can tell you guys really care."
Yacht Brokerage
Ed
"I spent months chasing leads and it was a desert, and now I'm getting $10 leads."
Contractor
Blind Guys
A full sit-down on what changed once the ads, follow-up, and booking ran as one system.
B2B Software · High Ticket
All Ways
High-ticket B2B, sold off inbound conversations we generated.
Our work

Real campaigns.
Real appointments booked.

A snapshot across the book of business, shown as booked appointments at a 30% booking rate on the lead volume each campaign produced. Individual results vary, see the disclaimer below.

Investment

Oil Investment Fund

Before
3 appts/wk
→
After
94 appts/wk
+3,030% · from 313 leads/wk
Software

Trucking Software

Before
9 appts/wk
→
After
34 appts/wk
+297% · from 115 leads/wk
Finance

Trucker Financing

Before
$100 / appt
→
After
$5 / appt
down 95% · 90 appts/wk
Software

Software for Contractors

Before
$1,500 / appt
→
After
$20 / appt
down 98.7% · 18 appts/wk
Healthcare

Addiction Recovery

Before
2 to 3 appts/wk
→
After
10 appts/wk
+320% · from 32 leads/wk
Insurance

Mortgage Protection

Before
Big lead seller
→
After
90 appts/wk
Their own pipeline, not rented
Construction

Floor Contractor

Before
PPC only
→
After
21 appts/wk
Entirely new channel
Services

Janitorial Partnerships

Before
0 appts
→
After
5 appts/day
38 / week
Investment

Angel Investment Group

Before
Not launched
→
After
39 appts/wk
New launch

Appointment figures are modelled from measured lead volume at a 30% booking rate, not separately measured per campaign. Actual booking rate depends on your offer, your follow-up speed, and your team. The underlying lead numbers are shown on each card.

See all case studies
What clients say

In their own words.

Real, consented feedback from clients across our book of business.

J
John M.
Professional services
"From our very first call, it was obvious the team knows their stuff. They overhauled our system and built a seamless inbound scheduling process, now my calendar fills with qualified appointments automatically. One of the single best investments we've ever made in our business."
J
Jim P.
Business brokerage
"Please thank the team for kicking ass and doing an amazing job! I can tell you guys really care. 10/10 to 7 meetings booked in a week."
E
Ed
Yacht brokerage
"You guys shifted my mind. I spent months chasing leads and it was a desert, and now I'm getting $10 leads."
D
Darren W.
Financial planning
"Just wanted to let you know a new client signed. That's a $12,000 engagement. Great work."
T
Theo
Floor contracting
"Really pleased. We've got a $500K deal in negotiation plus a $150K deal and more in the funnel."
D
Dennis
Insurance
"You have one of the best customer service teams I've come across in 30 years of business. They are great."

Testimonials reflect individual clients' experiences, shared with permission. Results are not typical and are not a guarantee or prediction of future performance, outcomes vary by market, offer, spend, and execution. Dollar figures and lead numbers are illustrative of specific campaigns, not promises of earnings.

Questions, answered

Frequently asked questions.

What does Secret Agents do?
Secret Agents is an AI marketing agency that generates qualified inbound leads for service businesses. We combine AI video ads, AI voice agents, and authority content into systems that attract, qualify, and convert leads. So business owners can focus on closing. We have generated 50,000+ leads across 43+ industries with 7,000+ AI video ads created.
How is this different from a traditional marketing agency?
Traditional agencies sell hours and deliverables. We install a system and are measured on booked conversations. AI lets us produce and test creative at a volume a human team can't match, and AI voice agents close the speed-to-lead gap that kills most pipelines.
What industries do you work with?
43+ and counting, law firms, home services, software and SaaS, consulting, franchise, financial services, insurance, healthcare, construction, logistics, and more. If you have a real offer and a team that can close, the engine transfers.
Who do you partner with?
Only teams that close. Our partners call every opportunity within minutes, have proven closers with real conversion numbers, and handle objections instead of folding at "let me think about it." Hot opportunities die with slow follow-up. So we hold a standard for who gets our pipeline.
What are AI voice agents and speed-to-lead?
The moment a lead comes in, an AI voice agent calls them. In minutes, day or night, qualifies them, and books them straight onto your calendar. Most deals are lost in the gap between a form fill and a first call. We remove the gap.
How do I get started?
Book a call below. We'll map exactly how we'd fill your pipeline, what it would cost, and whether we're a fit. If we're not, we'll tell you on the call.

Ready to Build Something Disgustingly Profitable?

We don't work with everyone. But if you can close, and you're tired of a calendar with gaps in it, this will be the most valuable relationship you've had in business.

Apply to Work With Us
Book a call

Let's fill your pipeline.

Grab a time below. We'll show you what an AI-powered lead engine looks like for your business.