The biggest waste in healthcare marketing is pitching features to providers who only care about their workflow. We generate 30+ qualified leads per week for medical device companies and healthcare providers using provider-first creative, ads that speak to clinical pain points, not product specs.
172+
Leads in 30 Days
$6.79
Blended CPL
-64%
CPL Reduction
+514%
Impression Growth
Healthcare advertising requires a provider-first approach. We speak to clinical pain points and workflow inefficiencies. Not product specs.
Instead of leading with product features, our hooks address the daily frustrations physicians and practice managers face. This positions the product as a solution to a problem they already recognize.
Example Hook Angles:
We run separate campaigns for each provider segment. A pediatrician responds to different messaging than an ENT specialist. Each batch gets 10 unique hooks tailored to that specialty's workflow.
Campaign Batches (Real Example):
Second-person narration that walks the viewer through their own clinical scenario. AI-generated spokespersons are matched to the provider demographic for maximum relatability and trust.
Why Narration Works in Healthcare:
Leads are delivered in real-time via Zapier-to-Slack integration. Your sales team sees the lead the moment it comes in, practice name, current method, purchase intent. Everything needed to close.
Qualification Questions:
Real performance data from our healthcare and medical device campaigns.
| Metric | Our Results | Industry Average* |
|---|---|---|
| Cost Per Lead | $6.79 | $50 to $150 |
| CPL Improvement (4 weeks) | -64% | Flat or increasing |
| Peak Daily Leads | 18 | 2 to 5 |
| Impression Growth | +514% | Varies |
| Total Impressions (30 days) | 47,015 | Varies |
*Industry averages sourced from Healthcare Marketing Report 2024 and Medical Device Marketing Benchmarks by Brafton.
Our AI optimization continuously improves performance. Here's the week-by-week trajectory from a real medical device campaign:
Week 1
6 leads
$22.58 CPL
Week 2
32 leads
$10.54 CPL
Week 3
Week 4
44 leads
$8.16 CPL
See proven results from our healthcare campaigns.
172+ leads in 30 days at $6.79 CPL with 514% impression growth using provider-first AI video ads.
Explore 15+ video breakdowns and detailed results across all industries we serve.
Real narration-style creative from live healthcare and medical device campaigns, press play.
Medical Device Company Ad
Healthcare Consulting Ad
Book a strategy call to see how our provider-first hook & pitch system applies to your healthcare business.
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